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Digital Solutions Blog

News, stories and tips

How to build a solid marketing foundation for your business with Loan Kien

Loan Kien emphasises the need for a solid marketing foundation for business success and suggests it should include consistent branding, strategic messaging, effective communication and focus on website optimisation, social media, email marketing automation, and Facebook and Instagram ads.

Protecting Your Small Business from Cyber Threats: A Beginner's Guide

Cyber security describes the protection of databases, systems, programs and networks from digital attacks. In practice, this could be your email list, your businesses’ sales data, bank account details - or, perhaps most damagingly, the personal information of your customers.

Mentor Corner: Setting up your website for success Interview with Clay Ravin

It’s been reported that people spend an average of seven hours online every single day. That’s roughly 420 minutes of opportunity for your business to find and connect with potential customers. But if your website isn’t set up for success, your business has very little chance of success. In our increasingly digitised lives, optimising your online presence is more important than ever.

5 New Year’s Resolutions for Small Businesses to Make in 2023

As we bid farewell to 2022 and look ahead to a fresh new calendar year, it’s the perfect opportunity to test new digital tools, upskill as a business owner and make your business the best it can be. Setting goals is a great way to ensure you’re allocating your resources with clear focus and strategy, motivating employees and providing a set of criteria to measure the success of your operation. So, which areas do you want your business to be better in this year? If you’re feeling stuck, here are five New Year’s resolutions for small businesses to make in 2023.

Business Feature

Digital Solutions Business Feature: Vive Think Drinks

“I feel a great opportunity exists to grow a product in an exciting and emerging market segment amidst a social landscape which places evermore focus on mental health.” - Daniel Virgona, founder of Vive Think Drinks

Business Feature

Digital Solutions Business Feature: Rachel Jane Design

“I love that everything I can achieve is through my own hard work, and it’s my decisions that take me there.” - Rachel Jane, Rachel Jane Design

Business Feature

Digital Solutions Business Feature: Precycle Pantry

“We have had an online presence since the moment we started, as I know how important ecommerce is. I also want to reach as many people as possible so we can help them shop with less waste,” - Carolina Felton, Founder of Precycle Pantry.

Business Feature

Digital Solutions Business Feature: Medimark

“I’m building a culture with opportunities that I wish I had when I was starting out. Supporting women and diversity, a healthy work-life balance and coaching my team to be kind and do good.” - Lin Chen, Founder of Medimark

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