Suji and Jeeva are co-directors of Light & Glo designs,
handcrafted wood wick soy candles. Suji looks after the creative side of the
business, while Jeeva focusses on international trade and business development.
“It’s so varied—you are touching on every point of the digital space and allowing businesses to tap into that information and grow with it.”
The husband-and-wife pair started the Melbourne-based fragrance house in December 2015, manufacturing candles and home fragrances. Selling these products is one aspect of their business—the other is scent marketing, working with industries to deliver the right scent for their business. The business started as Suji’s hobby while she was on maternity leave three and a half years ago. At that time, the main selling platforms were Facebook and Instagram.
“As soon as the business started to evolve and Jeeva got involved,” Suji says, “we started doing events and had to build a client base nationally. That’s when we realised that we needed to have an online presence to cater to our customers’ needs.”
“It’s so varied—you are touching on every point of the digital space and allowing businesses to tap into that information and grow with it.”
The husband-and-wife pair started the Melbourne-based fragrance house in December 2015, manufacturing candles and home fragrances. Selling these products is one aspect of their business—the other is scent marketing, working with industries to deliver the right scent for their business. The business started as Suji’s hobby while she was on maternity leave three and a half years ago. At that time, the main selling platforms were Facebook and Instagram.
“As soon as the business started to evolve and Jeeva got involved,” Suji says, “we started doing events and had to build a client base nationally. That’s when we realised that we needed to have an online presence to cater to our customers’ needs.”